Verolead is a leadership consultancy focused on shaping leaders who thrive.
Visual identity, Business card, Instagram, Website, Presentation
Under the leadership of Yasmine Beydou, With Yasmin is the first in Portugal to offer guidance through the Conscious Parenting Method™, trained and certified by Dr. Shefali. Yasmine’s coaching empowers parents to discover their unique voice and build stronger bonds with their children.​​​​​​​
When creating the brand identity, a simple truth was embraced: parenting is a journey with ups and downs, but by staying open, welcoming, and accepting, solutions are always within reach. This led to the concept that "everyone deserves a guardian angel”, represented by the W and Y in the brand name. With Yasmin embodies a voice of reason, inspiration, and truth. While the coaching relationship typically lasts 3-6 months, the insights and takeaways continue to guide clients throughout their lives, much like having a Guardian Angel by their side.
Client: Frances Strickland @Strawberry Brand Studio
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