Raglan was born out of a passion for classic defenders and Tesla electric motors.
Logo & Corporate presentation
Raglan transforms Land Rover Defenders by restoring their vintage visual appeal and upgrading them with Tesla's electric propulsion system. The brand was in need of a distinctive identity.
The logo features a custom-designed script font with a unique “R” that reflects the personal and artistic essence of the restoration process. This design embodies the adventurous spirit of the driver. The color palette draws inspiration from natural elements, while the photography style is crafted to evoke a timeless, understated feel that reflects the driving experience.
Client: Raglan @Strawberry Brand Studio
